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Pricing

Prices on the website, where they belong.

Plenty of agencies make you sit through a call before anyone will say a number. These are real starting points for well defined projects, and every one of them lists what is excluded as well as what is included.

Project work

Websites and applications

One-time project pricing. Every price below is a genuine starting point for a well defined project, not a number chosen to get you on the phone. Anything unusual gets quoted properly.

Landing Page

One focused page built to do one job, usually getting a call or a form submission.

$850

starting at

Included

  • A single custom designed page
  • Mobile, tablet, and desktop layouts
  • Contact or lead form with spam protection
  • Click to call and click to text
  • Basic search setup, title, description, and structured data
  • Google Analytics or a privacy friendly alternative if you want it
  • One round of revisions after the first review
  • Launch and SSL setup

Not included

  • Multi-page navigation
  • Blog or CMS
  • Ecommerce
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Most popular

Small Business Website

The full site most businesses actually need. Services, proof, and an obvious way to get in touch.

$2,900

starting at

Included

  • Up to roughly seven custom designed pages
  • Mobile first responsive layouts throughout
  • Contact form with validation, spam protection, and rate limiting
  • Full technical SEO, sitemap, structured data, and local business markup
  • Google Business Profile setup or cleanup
  • Image optimization and performance tuning
  • Content editing help on the copy you provide
  • Two rounds of revisions
  • Launch, SSL, and search engine submission
  • 30 days of post-launch support at no charge

Not included

  • Ecommerce and payments
  • Custom application features
  • Written content for a large blog library
  • Photography and video
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Ecommerce Website

A real online store with payments, shipping, and customer accounts, tested before anyone can buy.

$4,800

starting at

Included

  • Everything in the Small Business Website
  • Store setup on the platform that fits your catalog
  • Payment gateway integration, configured and tested
  • Shipping zones, rates, and tax configuration
  • Product catalog structure, categories, variants, and filtering
  • Up to 25 products loaded, more quoted by volume
  • Customer accounts and order history
  • Order notification emails, tested end to end
  • Test transactions through the live gateway before launch

Not included

  • Platform, plugin, and processing fees, which stay in your own accounts
  • Product photography
  • Bulk catalog data entry beyond 25 products
  • Marketplace integrations
  • Ongoing fulfillment or inventory management
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Custom App or Dashboard

Internal systems, customer portals, scheduling, and operational dashboards. Always scoped before it is priced.

$9,500

starting at

Included

  • A discovery phase that maps your actual workflow first
  • A fixed scope for version one, with phase two written down separately
  • Multi-user accounts with role-based permissions
  • Dashboards and reporting built on live data
  • Mobile usable screens for anyone working away from a desk
  • Staged delivery, so you click through working software as it is built
  • Source code and deployment documentation handed to you
  • Training for your team at rollout

Not included

  • Enterprise ERP or accounting integrations, quoted separately
  • Legacy data migration, quoted by volume and condition
  • Ongoing hosting and support, which is a separate monthly agreement
  • Anything on the phase two list agreed during scoping
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Mobile Application

A focused mobile app built around the few things your users genuinely need to do on a phone.

$7,500

starting at

Included

  • Discovery and a fixed version one scope
  • Mobile first interface design
  • User accounts and authentication
  • Backend and data storage
  • Staged builds you can install and try during development
  • App store submission assistance

Not included

  • Apple and Google developer account fees
  • Ongoing app store maintenance and OS version updates
  • Native platform features not agreed during scoping
  • Push notification infrastructure costs
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Development and Consulting

For changes, additions, fixing something somebody else built, or just an hour of straight advice.

$85/hour

Included

  • Additions and changes to existing sites
  • Fixing or finishing work started elsewhere
  • Technical consulting and second opinions
  • Quoted before I start, always
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Ongoing support

Hosting and care plans

Completely optional and month to month. If you would rather host your own site, I will hand it over and help you move it. These exist for owners who want someone to just handle it.

Essential Care

For a standard business site that needs to stay up, stay current, and stay safe.

$65/month

Included

  • Hosting on maintained infrastructure
  • SSL certificate, renewed automatically
  • Weekly off-server backups
  • Platform and dependency updates
  • Security patching
  • Uptime monitoring
  • 30 minutes of edit time each month
  • Response within two business days

Not included

  • Edit time does not roll over
  • New pages, redesigns, and new features are project work
  • Domain registration and third party licenses
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Most popular

Growth Care

For businesses that change things regularly and want a faster answer when they do.

$145/month

Included

  • Everything in Essential Care
  • Daily off-server backups
  • 2 hours of edit time each month
  • Performance monitoring and tuning
  • Monthly check on search fundamentals
  • Content and page updates on request
  • Response within one business day
  • Quarterly review call

Not included

  • Edit time does not roll over
  • Full redesigns and new feature development
  • SEO retainer work, which is its own plan
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Ecommerce Care

For stores, where downtime and a broken checkout cost money by the hour.

$275/month

Included

  • Everything in Growth Care
  • Daily backups with database snapshots
  • Checkout and payment gateway monitoring
  • Plugin and extension compatibility testing before updates apply
  • 4 hours of edit time each month
  • Product and catalog updates on request
  • Same business day response
  • Priority handling for anything blocking a sale

Not included

  • Edit time does not roll over
  • Order fulfillment and customer service
  • Payment processing and platform fees
  • Large catalog imports, quoted by volume
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Search

SEO and search

Monthly work with a defined scope, so you always know what you are paying for. Every site I build already includes the technical fundamentals at no extra charge.

Local SEO

For businesses that need to be found by people nearby who are ready to call.

$450/month

starting at

Included

  • Google Business Profile setup, optimization, and monthly posts
  • Local citation consistency across major directories
  • Technical SEO monitoring and fixes
  • Keyword tracking for your core local terms
  • One optimized page or article per month
  • Monthly plain English report

Not included

  • Paid ad spend
  • Guaranteed rankings, which nobody can honestly offer
  • Additional content beyond the stated monthly count
  • Review generation beyond legitimate customer outreach
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SEO Growth

For businesses competing across the metro or in more than one service line.

$950/month

starting at

Included

  • Everything in Local SEO
  • Expanded keyword research and competitor analysis
  • Three optimized pages or articles per month
  • Content strategy built around real search intent
  • Internal linking and site architecture work
  • Conversion tracking setup
  • Monthly strategy call

Not included

  • Paid ad spend and ad management
  • Guaranteed rankings or traffic
  • Digital PR and link buying, which I will not do
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Creative

Branding and design

Identity work, marketing creative, and hands-on image work. Available on its own or alongside a build.

Logo and Brand Kit

A mark that works everywhere, plus the rules that keep everything else looking like you.

$450

starting at

Included

  • Initial logo directions to choose from
  • Agreed revision rounds on the chosen direction
  • Vector source files you own outright
  • Light, dark, and single color variants
  • Sized exports for web, social, and print
  • Color palette with real values
  • Type selections and basic usage rules

Not included

  • Trademark search and registration
  • Unlimited concept rounds
  • Printing and production costs
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Social and Ad Creative

Graphics and ad creative built on your identity, sized correctly for where they are going.

$180

starting at

Included

  • Custom designed creative
  • Correct sizing for each target platform
  • Source files on request
  • One revision round
  • Campaign sets quoted as a package, cheaper per asset

Not included

  • Ad platform spend
  • Ongoing social posting
  • Video production
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Digital Art and Photoshop

Retouching, product visuals, composites, and image cleanup when you need hands on a file.

$75/hour

Included

  • Photo retouching and cleanup
  • Product visuals and composites
  • Digital artwork and illustration
  • Estimated before I start

Not included

  • Stock photography licenses
  • Original photography
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None of it fits?

Then it gets a custom quote.

Packages exist because most projects rhyme with each other. Yours might not, and that is genuinely fine. Custom work is where most of the interesting projects come from.

How a custom quote works

  1. 01

    You describe it

    In plain language. You do not need technical terms or a spec document.

  2. 02

    We talk it through

    Usually 20 to 30 minutes. Free, and there is no pitch at the end of it.

  3. 03

    You get it in writing

    Scope, price, timeline, and what is explicitly excluded.

  4. 04

    You decide

    No pressure and no expiring discount. If it is not right, it is not right.

The fine print

Worth reading before you commit to anyone.

Not just me. These are the questions worth asking any developer or agency you are considering.

  • Every price shown is a starting point for a well defined project. Complex requirements are quoted after we talk, never guessed at.
  • Project work is split into a deposit to start and the balance at launch, unless we agree otherwise.
  • Third party costs such as domains, platform subscriptions, plugin licenses, payment processing, and ad spend stay in your own accounts and are billed to you directly, not marked up through me.
  • Care plans are month to month with no contract. If you leave, I help you move and hand over everything.
  • Included edit time on care plans does not roll over month to month. Work beyond it is quoted at $85 per hour before I begin.

Anything unclear on this page is worth asking about before you spend money. Ask me directly and I will give you a straight answer, even if the answer is that Tex's Digital Services is not the right fit for what you need.